 | A web site is cost effective advertising. |
 | It allows space to entice customers with a variety of products and services. |
 | It can be changed or added to at any time at minimum cost. |
 | It adds to the prestige of a business. |
 | It attracts customers from out of the area. |
 | It allows a company to explain its business better to present or potential customers. |
 | It permits electronic communication to facilitate conferring with customers. |